A Comprehensive List of Business Opportunities For Marketing Specialists
- Freelance Graphic Designer (11)
- Online Course (48)
- Freelance Writer (14)
- Life/Career Coach (12)
- Social Media Manager (36)
- Audio or Video Editor (38)
- Personal Assistant (28)
- Affiliate Marketer (42)
- Subscription-Based Website (47)
- Downloadable Digital Products (46)
- Consultant (26)
- Agency (32)
Description: Freelance graphic designers are self-employed professional artists who create visual images to convey information to viewers and consumers. These can be marketing specialists using their skills to curate graphic elements like typography, color, and images, to create visual designs.
Products/Services: Freelance graphic designers provide a wide array of products and services in graphic design. The marketing specialist is expected to be skilled in creating logos, templates, posters, covers, and other forms of visual material. Freelance graphic designers are experts in conveying information and memorability in their designs.
Potential Customers: A freelance graphic designer’s usual customers are those within the advertising industry looking to purchase their skills for marketing. They are typically hired by companies, magazines, and businesses for projects to visually market products and services.
Description: Online courses are something a marketing specialist can develop and implement. It can be prepared with a group, teaching and imparting knowledge to students remotely over the Internet. The teachers or course organizers can conduct classes anywhere with an internet connection.
Products/Services: The main products and services of online courses are classes that students can take anywhere with an internet connection. The marketing specialist can have them prerecorded or provided as live classes. The courses may take several sessions to complete, but can also be a one-day masterclass.
Potential Customers: Typically, online courses attract individuals wishing to learn about a certain subject or skill without having to leave their homes. They can be from any demographic depending on the online course offered.
Description: Freelance writers can be self-employed marketing specialist writers who offer their skills to multiple clients at a time. They are experts in drafting needed information into readable, entertaining, and properly structured written works for their clients.
Products/Services: Freelance writers offer their writing services to a wide array of industries. Depending on what their clients need, the marketing specialist as a freelance writer can do copywriting, content writing, ghostwriting, technical writing, news writing, and more.
Potential Customers: The usual customers of freelance writers are varied. Clients can be publications, blogs, or companies that need written content for projects. Clients can also be individuals who need a ghostwriter or technical writer for their projects.
Description: A life and career coach counselor can be marketing specialists who specializes in providing individualized advice or guidance. Life and career coaches guide their clients to achieve their goals in different facets of their lives including relationships, productivity, happiness, and career.
Products/Services: Life and career coaches offer individualized plans that their clients will follow towards reaching agreed-set goals through structuring their lifestyle and changing their mindset or habits. The marketing specialist as a life and career coach is expected to serve as a source of guidance, structure, and accountability to help clients reach their goals.
Potential Customers: The usual customers of life and career coaches are typically adults, or professionals looking for guidance and structure that will help navigate changes or reach goals in different facets of their lives or careers.
Description: A social media manager is an expertise in advertising using various social media platforms for a company that marketing specialists may be interested to pursue. Not necessarily, but it is an advantage to be graduates or have experience in the field of advertising, marketing, or public relations.
Products/Services: The marketing specialist should expect to be in charge of developing and implementing social media strategies for their company to increase brand impact, visibility, and interactions. Social media managers are experts in building online communities for their client’s brands.
Potential Customers: Social media managers can have a single client or multiple clients at once. Their usual customers are businesses or companies looking to increase their social media visibility and engagements to sell their services or products.
Description: An audio or video editor can be a marketing specialist who offers professional service of compiling audio and video recordings into a structured and comprehensive form of visual information. They are vital in the post-production process of any audio or video medium for a finished final product.
Products/Services: Audio or video editors bring their expertise in manipulating sound recordings or video films and polishing them into a presentable form of media. The marketing specialist should be aware that it involves cutting out unwanted parts, adding special effects, color gradings, etc. using professional audio or video editing software.
Potential Customers: An audio or video editor’s usual customers are typically those working in the media. These can be video or filmmakers, producers, podcasters, advertisement agencies, and more.
Description: A personal assistant, or a PA, is a person who is primarily responsible for assisting an individual, usually a professional, in managing their day-to-day professional and personal life. This can be a business for marketing specialists who would like to be experts in providing for and anticipating the needs of their clients.
Products/Services: Personal assistants provide support to their client’s everyday life in the form of secretariat services. The marketing specialist as a personal assistant often becomes in charge of their client’s calendars and other administrative tasks to streamline their client’s day-to-day productivity.
Potential Customers: A personal assistant’s usual customers are busy professionals who need a person to organize or carry out tasks outside of their main responsibilities. These clients may be in a high-profile position or have an enormous workload.
Description: An affiliate marketer is an opportunity for marketing specialists with established digital following who are interested in promoting products or brands to earn a commission from every item they sell. They can be experts in digital marketing and promoting products to their viewers.
Products/Services: Affiliate marketers can be marketing specialists providing marketing and advertising services for others products and services. They ensure that the products or brands they promote reach the business’s target audience and translate that reach into product purchases.
Potential Customers: Affiliate marketers have to target clients or customers. The first are brands or businesses looking to market their products to a wider audience and the second is their main audience to who they market said products.
Description: Subscription-based websites can be a lucrative business for marketing specialists, especially when the products of the website are consistent in quality and demand. Business owners set up a website and customers have to pay certain fees to gain access to levels of the website’s products and experience.
Products/Services: The products and services of subscription-based websites can be endless. Most popular subscription-based websites that can be provided by a marketing specialist may include offering relevant streaming access, article stories, mystery boxes, tutorials, courses, exclusive content, and many more.
Potential Customers: The usual customers of subscription-based websites are typically individuals who want a consistent product to consume or use. These customers can also be people who wish to be part of a marketing specialist community that can be found on subscription-based websites.
Description: A downloadable digital products business can be lucrative for marketing specialists in today's digital world. This type of business requires creativity in developing products that appeal to people online. Business owners are in charge of promoting and ensuring the quality and security of downloadable digital products.
Products/Services: The products that a marketing specialist can offer in a downloadable digital business can be boundless. These can be ebooks, PDFs, NFTs, designs, wallpapers, games, apps, music, videos, etc.
Potential Customers: The usual customers of a downloadable digital products business can be from any demographic. Most often these are professionals with disposable income that looks to downloadable digital products to enhance their online experiences.
Description: A marketing specialist consultancy business offers expertise in certain areas as needed by the client, which may stretch from various issues, or activities. The consultants are called to provide marketing specialist advice or services that they alone may possess. These marketing specialists are experts who usually have years of experience, display a significant influence, or recognized in a niche in their specialized area.
Products/Services: The marketing specialist as a consultant provides advice or services to the clients that may only be acquired through their fields of expertise. They are a source of guidance or useful information in their field for their clients to achieve their goals.
Potential Customers: The usual clients of consultants are individuals, corporations, or businesses looking to tap into their expertise to help streamline their operations, projects, or products.
Description: An agency is a business or an organization that operates by providing specialized services or products to their customers. Agencies such as those that provide the services of a marketing specialist are great at meeting the needs of the customers either in helping find solutions to customer problems, or boosting customer productivity and day-to-day operations.
Products/Services: There are a variety of agencies that offer specialized products or services. A marketing specialist agency, for example, provides trained marketing specialists that provide services. Any of the products or services are specific to the specialties of what a marketing specialist agency can provide such as . This is in comparison to other agencies like how an advertisement agency instead provide customers promotional project plans, or the modeling agencies provide training and scouting models for fashion brands.
Potential Customers: The usual customers of marketing specialist agencies typically range from an individual with simple requirements to bigger or large-scale businesses that are looking to outsource certain services or projects to minimize costs, manpower, and time.